If you are a rich WASP (yes, you too Oprah), you’re going to want to hear this because it is time to change out of your Hermes and Valentino uniforms and quickly spend .0000001% of your fortune on Bottega Veneta. New York-based Luxury Institute’s 2008 Luxury Brand Status Index (LBSI) has awarded Bottega Veneta the accolade of Top Luxury Brand. This is no small feat considering the competition that comes in the form of the aforementioned Hermes and Valentino.
The speculative reason is because recently the brand has nuanced itself into classic, timeless styling while maintaining a sort of youthful tinge. The advertising featuring sparse, lily-blanche backgrounds can’t hurt either.