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August 2009
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Tory Burch

tory burch resort 2010-6

One of the things that makes fashion so intriguing season after season is its relativity, its subjectivity.  One can ponder endlessly over universal “rules” of what makes a garment special because there is always an element of opinion involved.  Our opinions are an amalgamation of what we read, what our political and religious affiliations are, and what we innantely deem to be attractive.

In the world of fashion there is an undeniable “it” quality attached to something unique, different. Although at times we attach an “it” quality to ordinary objects. In pondering one thing that doesn’t seem to change, the ubiquitous Tory Burch flat, I also began to wonder at our celebration of popularity, however temporary, over merit.

Vogue.com used the word “preppy” to describe Burch’s Resort 2010 collection, and I think it’s a word most would associate with the Burch image.  But unlike her would-be peers (Michael Kors, Ralph Lauren, Isaac Mizrahi, just to name a few) Burch seems to lack a cohesive image that can be tweaked season after season by adding a tinge of inventivness.  For example, Kors’ recent foray into neon accessories.  He kept to his clean, strong lines and sillouhettes while adding a pop that didn’t deviate or detract from the shape of his looks.

In the image above, we have what looks to be a confusing outfit.  But more importantly it mixes boring (a pleated khaki skirt), with done already (tweed jacket), with trends we’ve seen (a gladiator shoe, ruffles, and horizontal stripes).  This isn’t the only look in the collection that had me raising an eyebrow, #2 and #8 followed suit.  In looking at past seasons I don’t know if Burch is trying to be eclectic or just trying to make clothes people want to buy and then throwing them together.  But the result is not impressive.

My plea is this: let’s look at the content of what an artist presents us with rather than blindly enjoying their easy-to-swallow celebrity.  If it’s something you love, great, patronize the artist.  If  it isn’t, well have the taste to say so.

This post was edited and re-written on August 25, 2009 and replaced the original August 18, 2009 post

Marisa Swanson

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