“Special Prices for Creative Living” is how the Spanish retailer Mango is describing its new selection of low priced items.
I’m starting to like the way various industries are reacting to the recession, first Chase and Bank of America are going to reduce overdraft fees, and now Mango is reducing its prices!
Mango will be offering over 90 items with the “think up” label attached starting at $24.90. So basically we’re going from Zara prices to H&M and Forever 21 on select pieces.
In addition to the clothing, Mango is going to launch a thinkup blog. The intention will be to have a forum for describing its line and create a community to promote ingenuity in dressing. According to Mango, customers shouldn’t have to give up “life’s little treats.”